A List Of Interesting Thesis Topic Ideas In Marketing


Marketing is an interesting subject because it aims to identify the consumer needs and devise products and services strategically to meet these needs. A student who has an interest in the subject will have enough motivation to complete his or her thesis in this field. The interesting part is that you need to carry out research, perform first hand surveys and interviews to gather user experience and design creative questionnaires to get the relevant data. Students will not only rely on first hand data but also need secondary research methods to gather valid data from government records, publications, newspapers, research work, academic assignments, books and other sources.

Topic for a marketing thesis

The most critical part in writing a winning thesis is the process of choosing a unique and fresh topic. Students find it hard to come up with a valid and original topic for their papers because all the ideas are already taken or published. It is very critical for you to stick to the instructions by your teacher and stay away from those areas that she specified. If the topic of your paper does not hook your teacher then they will not be interested in reading the rest of your assignment as well.

If you are having a hard time in choosing a great topic for your dissertation in marketing then you should first narrow down your subject and then write a winning topic on a niche that you find most interesting. This will help you reduce your time and efforts in choosing the right topic

Below are few samples for you to consider while writing a paper in marketing

  1. The purpose of loyalty cards in a manufacturing business
  2. Can a marketer sell a sub-standard product if he has good skills
  3. What is brand marketing and how does it work
  4. What is the importance of digital marketing tools in the world today
  5. How social media networking sites have changes the traditional marketing strategies
  6. How to increase sales revenue if the price of your product is average and it has below average aesthetics
  7. What is the best way to come up with a sound marketing strategy for a services industry
  8. How do marketing tools differ in product oriented and market oriented businesses
  9. The qualities of a good marketer include leadership
  10. The budget allocation for marketing

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